We'll walk you through our top tips for insightful user research on a budget. Trust us, you absolutely can rein in the costs of user research if you’re willing to take a meaningful approach to gaining insights from your users and network–and you absolutely should take the plunge into the user research process. Not only will you have a better understanding of your users motivations and frustrations to inform product design decisions, but you’ll be able to view your solutions and your company from a new perspective without insider bias. Ultimately, there are few downsides to iterative user research as it will improve both your design and business strategies and it doesn’t have to be an expensive feat.