Resources to help you find your authentic edge

The Translation Edge: Strategic Advice for U.S. Market Entry

Here are a few relevant reminders for our innovative friends internationally working to enter the U.S. market to help support your success. Understanding your specialty area and its correlating market landscape become even more important when you’re jumping into the weave of language and cultural differences. Every single company’s journey is unique and each solution brings its own barriers to market entry. One day your growth in one or two countries will have been substantial, your revenues will be showing acceptance of your product or service, you’ll have tackled your competitive analysis, and potentially you’ll be looking to the U.S. market, here are some things to keep in mind.

Read More