Investing in a beautifully-designed and user-centered website is one of the best decisions any company can make, primarily because it will bring your company three things: visibility, credibility, and opportunity. Ultimately, this means a high return on investment (ROI) for any time and money you set aside for a better website. In this week’s post, we’ll break down how investing in your website will bring your company better visibility, credibility, and opportunity, and why the ROI of a user-centered website is so high.

A Cornerpiece® to us is the first piece -- or the corner starting piece -- of the marketplace growth puzzle; it’s foundational for any company and it’s never too late to go back and create or revisit. Essentially, it’s the core of your strategy and the go-to for communicating a company’s ability to add value to its clients.