Building Success: How EnticEdge Approaches Consulting
Hey there. We know metaphors aren’t for everyone, but we get asked a whole lot how we work with companies and how we’re able to achieve breadth and depth for our clients at the same time. How we can possibly do so much “in-house” and achieve the results we do for our clients while maintaining such strong relationships with them. Well, here it is. This is a great way to think about and approach a partnership with EnticEdge. Questions? Follow-ups? Email madeline@enticedge.com.
Imagine your business as a house. Each room represents a different aspect of your company - marketing, strategy, customer service. Occasionally, your business-house needs remodeling or extension, and that's where EnticEdge, your architectural and construction team for business growth, comes into play.
Design Team - The Architects of Strategy:
Our strategy team members are like the architects of your corporate remodel, additions, or new build. We sit down with you - the homeowner - to map out where you currently are, where you want to go, and how to get there. This phase is all about planning and vision, choosing the right materials (strategies) and blueprints (plans) for your unique business structure.
Our strategy team dives deep into the foundations of your business. Just as architects consult with homeowners to understand their vision, we work closely with you to realign your goals, challenges, and aspirations. We consider every aspect – from market trends to your unique brand voice – to create a strategic blueprint tailored just for you. Our approach is holistic, considering not only the current structure but also future expansions and renovations.
Build Team - The Crafters of Creativity:
Upon finalizing the strategy, our creative team steps in like skilled builders and craftsmen. Each member, whether a graphic designer, UX expert, web developer, or marketer, brings a unique tool to the construction site. Their task is to translate strategic blueprints into tangible outcomes – a visually appealing website, an engaging marketing campaign, seamless user interfaces. Their daily collaboration with you ensures that the end result is not only functional but also a true representation of your brand’s ethos and an aligned step towards your vision.
Specialized Support - The Expert Contractors:
In construction, certain tasks require specialized skills, like plumbing or electrical work. Similarly, in our projects, we sometimes need to bring in niche experts. These might be SEO gurus to optimize your digital presence or industry-specific consultants to offer deeper insights. Their role is to fine-tune our work, ensuring every part of your business ‘house’ operates flawlessly and efficiently, and as the project managers, we’ll work directly with them so you don’t have to juggle additional people in your house.
Flexible Engagement - From Room Renovations to Building Skyscrapers:
Our engagement model is as flexible as your needs. Some clients come to us for specific ‘room renovations’ - a new marketing campaign or website redesign. Others seek a more comprehensive ‘property management’ approach (long-term strategic partnership) or are looking to ‘build a skyscraper’ (an enterprise project or entire brand/strategy overhaul). We adapt our tools, team, and tactics to suit the scale and scope of your project, ensuring we’re the right fit for every stage of your business journey.
At EnticEdge, we pride ourselves on building more than just business strategies; we build your vision. Your business is your ‘home’, and we are committed to making every room feel like a breath-of-fresh-air and every foundation strong enough for your future aspirations. Let us support your remodel as in your business success story.